On-Demand Webinar

Practitioner's Guide to Successful Licensing: An IBM Case Study

Listen to IBM Executive IP Strategist Riyon Harding and Innography's VP of Client Success Shauna Osborne discuss the steps to building a successful licensing program in this complimentary webinar.

In addition, they discuss how IBM tackles their licensing program and patent sales, including suggestions and best practices on finding the pain points that help lead to the right value propositions for the buyer.

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