The economic outlook is considerably more optimistic than it was a year ago. According to Goldman Sachs, in 2009 and 2010 the U.S. experienced strong growth and the trend is expected to continue. However unemployment is not expected to abate and housing starts were down in Q4 2010 from Q2. As has been the case numerous times throughout the modern economy, businesses are confronted with unpredictable markets while being pressured to continue growth that can be predicted. The obvious question is “How?”.